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This week I stopped by the debut of the British Fashion Council’s LONDON show ROOMS showcase in Los Angeles. The unique pop-up is designed to provide London’s new and known talent with a stateside platform to promote their latest collections. In addition to offering face time with fashion heroes like Erdem and Mary Katrantzou, the event also featured a “Ones to Watch” space that hosted the racks of BFC’s latest NEWGEN catwalk sponsorship winners. Read on to learn more about these wildly talented game changers.
Louise Gray is a cult legend of the East London fashion scene. A graduate of both the Glasgow School of Art and Central St. Martins, Gray is known for her custom silk-screened designs and unique print techniques. Like her line, the designer’s personal style is cool, colorful, and refreshingly offbeat.
David Koma is also a Central St. Martins graduate and is a master at producing wearable art with a futuristic touch. His SS12 collection blends a heavy tribal influence with fascinating perspex pieces to create what I call the ultimate intergalactic warrior. His out-of-the-box bodycon dresses have earned him both a Harrods Design Award and the Vauxhall Fashion Scout’s Merit Award in 2009.
Holly Fulton received her BA in Fashion from Edinburgh College of Art in 1999 and completed her MA at the Royal College of Art in 2007. In addition to producing geometry-influenced womenswear and accessories, in 2008 the designer began teaching in the fashion department at Edinburgh College. An admirer of art deco and Bauhaus style, Fulton believes that a decorative surface is key and consistently infuses her pieces with imaginative embellishments, prints, and colors.
Michael van der Ham also received his MA from Central St. Martins and has worked with both Sophia Kokosalaki and Alexander McQueen. As the king of outré textiles and pattern play, his work is made for the girl that thrives on making a sartorial statement. Every piece is made to be mix-matched and experimented with, which allows the wearer to breath new life into every look.
Photos: Style.com
